The bra industry
has been led by
men for years.
Pepper bras
were designed
by women.
CEO Jaclyn Fu struggled with finding the right bra herself and designed a bra with the right scoop and no cup gaps.

The bra industry
has been led by
men for years.
Pepper bras
were designed
by women.

CEO Jaclyn Fu struggled with finding the right bra herself and designed a bra with the right scoop and no cup gaps.

We celebrate your body exactly as it is with bras without bulky padding.
Just all you.
Our bras are designed with Authentic Lift™ that hugs and lifts your small
boobs in all their glory. Turns out you never needed pushups.
We celebrate your body exactly as it is with bras without bulky padding.
Just all you.

Our bras are designed with Authentic Lift™ that hugs and lifts your small
boobs in all their glory. Turns out you never needed pushups.
What’s the
Magic?
What’s the
Magic?
NO MORE CUP GAPS
We developed our own special cups that scoop and lift small chests the best. No gaps!
RE-DESIGNED FOR COMFORT
We use shorter and flatter underwire for maximum comfort. No poking!
THE PERFECT FIT
Traditional bras were designed to fit 36C. We design for AA, A, and B cups with you in mind.


What’s the
Magic?
NO MORE CUP GAPS
We developed our own special cups that scoop and lift small chests the best. No gaps!
RE-DESIGNED FOR COMFORT
We use shorter and flatter underwire for maximum comfort. No poking!
THE PERFECT FIT
Traditional bras were designed to fit 36C. We design for AA, A, and B cups with you in mind.
Now Try For Yourself
Unsure about your size? Try our fit quiz.
Find your best size
We created our fit guide to help you *really* find your perfect size.
Prefer to just take a quiz? It'll take less than a minute and is actually pretty fun.