"We're sure we speak for all small-breasted women when we say. it's about damn time these problems were addressed. Bye bye kids' sections!"

"Nine times out of ten, I have trouble filling up the entire cup and I know I'm not alone. Luckily, Pepper, a new bra company target specifically for smaller breasts, wants to fix that."

"Small-chested women no longer have to contend with cup gaps, excessive push-up padding"

"This New Bra Is Made Specifically For Women With Small Breasts Sizes"

"Ladies with smaller busts, are you ready for the perfect bra?"

"As someone with a chest size of 34B on a good day, I can tell you, first hand, shopping for bras isn't always easy."

"We love that in addition to solving a common garment frustration these ladies are focusing their brand around body positivity." 

"Pepper wins on MSNBC Elevator Pitch"

"I Didn't Wear a Real Bra For 5 Years Until I Discovered This 1"

"Plus-size brands have been exploding around the we over the past few years. And while it's wonderful that more attention is being paid to some varying body types, some ladies less endowed in the bosom department have been left asking: "What about me?"

"This New Bra Company for Small-Chested Women Is So Empowering."

"From No Boobs to Small Boobs, This New Bra Solves Every Struggle You've Ever Had"

"The Pepper Bra For Small Boobs Was Made To Empower Flat-Chested Women"

"Why bigger isn't always better"

"Meet the 27-year-old Denver entrepreneur sizing up the bra industry"

"This $49 bra is so good it had a 2,000-person waitlist"

"Finally, one brand is here to relieve at least one of your boob beefs by designing a flattering AF bra for the smaller boobed gals of the world."

"The first modern bra company for small cup sizes"

"A new startup has found a solution for women with smaller breasts who struggle to find the perfect bra to fit them."

"This Bra Company Was Created for Ladies with Tiny Boobs"

"It might just be the best bra for smaller busts—ever."

"The ability to find a bra that fits is a privilege every woman should be granted"